Monday 17 October 2011

Art for Freedom

Last Tuesday the Red Button Design team attended the very glamorous Art 4 Freedom auction at Notting Hill’s 20th Century Theatre in our capacity as ‘Gold Sponsors’ of the Row for Freedom. The art auction was put on by the Row for Freedom girls as another opportunity to raise money for charities campaigning to end human trafficking, and they did themselves proud; raising thousands of pounds with this enjoyable evening.

We have explained in a previous post why human trafficking is a cause closely linked to Red Button Design, as it is often the long and arduous walk to collect potentially unsafe drinking water that leaves young African girls vulnerable to abduction by sex traffickers. Julia Immonen, Debbie Beadle and the rest of the Row team recognise this connection too, and along with star presenter Sky Sport’s Charlotte Jackson, they were proudly showing off their Midomo Bracelets, knowing that each one provides a family in the developing world with safe drinking water for a year.

The auction itself was conducted by Anthony Weld Forester, Managing Director of Sotheby’s Edinburgh, and included works from Michael Vaughan- former England cricket captain, Charlie Mackesy and Gerard Stamp. Christine Beddoe, director of benefiting charity ECPAT UK, also gave an insightful speech with staggering facts such as the hundreds of sex slaves being kept in secret brothels on our own doorstep. Consequently it wasn’t only the celebrity artworks that evening that were eye-opening.

We thank all the Row for Freedom girls for a fantastic and worthwhile evening, and continue to wish them all the best with the training for their December challenge.

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